Innocent Maestro's views

Operations management is a field which is related with the strategy of organisation which helps to optimize existing resources and get maximum output in cost effective and timely manner.Mcdonalds is one of those food chain corporations which has implemented operations management principles and got maximum revenue . Product : Mcdonald deals with hamburgers .So when it wanted came into India it had to study the indian market.Indian consumers have different taste and prefernces.So in order to understand the customer preference it had done market research in Mumbai where it found out that from a normal common man to a software engineer.Everybody is fond of eating Vada-pav .So it modified its product according to tastes and preference of  Indian consumers and served burgers with Indian flavours . Capacity planning : Demand is not easy to predict .There is always a element of error attached into it.When Mcdonald initially came to India it had opened only in New delhi and...

Time and tide waits for none .So now people are living in such a hurry.They do not have time to take their timely meals also.Our cities are crowded while our traffic is increasing day by day.Cities is becoming more crowded.This busy life has given rise to a new segment growing so to say a  business opportunity. Well when we now walk into supermarket there are so many brands offering ready to cook.Specially noodles section is flooded with so many players .There are so many players who have quietly entered into this segment and giving a really tough time for market leader(Maggi) .Chings hakka noodles offering chinese touch while Sunfeast yippee noodles are an alternative while knorr soupy noodles have also satisfied the taste buds of people.These companies promoted their products aggressively by endorsements and many other campaigns. This led to the decline of market share of Maggi .Maggi quick to understand the importance of market and situation reacted swiftly....

Pranab Mukherjee has become the 13 th president of India.Being chosen the first citizen he was elated by the support given by his party members and others.The Indian presidential elections this time saw a political angle attached to it.There was lot of hype and   buzz for the candidature .But leaving Dr.Kalam nobody has done justice to the post.  Srimati Prathiba patil term was reigned with controversies and we can term it as controversial legacy.So what I want to convey here is great deal of planning and many other factors should be considered while choosing the first citizen of the country . Succession planning so to say helps in solving these issues.To define succession planning in a simple way it is a Succession planning   is a process for identifying and developing   internal people   with the potential to fill key business leadership positions in the   company .  Succession planning is a way where company can find out availability of expe...

Well entertainment is a form of medium of informing people and also making them happy.Television,Radio and Cinemas have done fantastic job in this regard.Television is no longer a small medium rather it is one of the biggest medium .When “satyamev jayate “ promos where on air nobody had a clue what kind of show would it be.Whether it would be a dance show?chat  show?music show? Fiction show etc.Most importantly the timing of show was so unfamiliar and peculiar.There were apprehensions  whether it could be successful  or whether it will be able to grab audiences or not. Well so to say Satyamev jayate is in its 8 week and it has done fantastic job in enlighten people about microscopic but serious issues.Issues like Female foetcicde,child labour,malpractices in health care,untouchability etc.Aamir khan has hit the nail by pointing out serious issues which are harmful to our society.People weep and breakdown while reciting their horror stories and trauma that they ...

The way our movies are made is completely changed.Previously,movies were made keeping in mind to impress each individual.But lately we can see no of movies targeting only specific audiences.Each director presents story in  his own way.There are theme based movies.Now movie trailers are so intriguing that they drag audiences.Similarly graphics have become part of a movie.So much marketing is done before movie is relased such as music release,motion posters,interviews etc.   But now  bollywood is making a new turn 100 cr.100 cr is a  new buzz word in bollywood. 3 idiots:Highest grosser of Bollywood till date Since the release of 3 idiots this buzzword has started.3 idiots has done a business of 202 cr highest by an Indian movie.This led to creation of 100 cr clubs.Every big budget film is now thinking a business of 100 cr.The latest entry into this club is Rowdy rathore and there are movies like Bodyguard and also Dabangg etc.So is 100 cr the new mant...

During this tough times where rupee is in a all time low(rupee depreciates) and also US has recorded very less employment opportunities.There  are lot of uncertainities and risks involved in the market.Stock markets are sluggish which leads to very less revenues.Many companies are in spree of cutting down costs.Any sector one can take there is huge emphasis on cutting down costs. Companies are finding out cheaper,better and simpler solutions in order to deal with problems.But during this tough times also e commerce companies and many other companies  are performing well and new concepts/business models are coming up.People’s purchasing power is also increasing .This leads them to building  newer houses and newer office places.Mall culture in all cities is also growing .More supermarkets/hypermarkets are growing . So inorder to develop these buildings huge infrastructure is required.There are companies like DLF,Hiranandini,Mantri and  many other dev...

India is becoming global power. There are changes in  economic policy and so to say we are opening up our economy.But one of the sector retail is still not opened.So to say the retail is more unorganized.There are more haats,kirana stores and unorganized retail.Organized retail constitute nearly 2% of India retail .There is huge market and potential for organized retail. Many business tycoons have identified this and future group,shoppers stop aditya birla group and tata have eneterd this sector.But still there is lack of reach and people prefer to buy in kirana store then in any supermarket..Optimizing retail store is one of the biggest headaches faced by owners. Only spencers group is expected to  reach break even on 2013.Rest all supermarkets are performing  dull and there are less foothalls in this supermarkets.Because of this these supermarkets  suffer from high inventory cost,carrying cost etc. There are  simple techiq...