Posts

Showing posts from July, 2012

Satyamev jayate :an eye opener

Image
Well entertainment is a form of medium of informing people and also making them happy.Television,Radio and Cinemas have done fantastic job in this regard.Television is no longer a small medium rather it is one of the biggest medium .When “satyamev jayate “ promos where on air nobody had a clue what kind of show would it be.Whether it would be a dance show?chat  show?music show? Fiction show etc.Most importantly the timing of show was so unfamiliar and peculiar.There were apprehensions  whether it could be successful  or whether it will be able to grab audiences or not. Well so to say Satyamev jayate is in its 8 week and it has done fantastic job in enlighten people about microscopic but serious issues.Issues like Female foetcicde,child labour,malpractices in health care,untouchability etc.Aamir khan has hit the nail by pointing out serious issues which are harmful to our society.People weep and breakdown while reciting their horror stories and trauma that they faced. Is

100 cr benchmark

Image
The way our movies are made is completely changed.Previously,movies were made keeping in mind to impress each individual.But lately we can see no of movies targeting only specific audiences.Each director presents story in  his own way.There are theme based movies.Now movie trailers are so intriguing that they drag audiences.Similarly graphics have become part of a movie.So much marketing is done before movie is relased such as music release,motion posters,interviews etc.   But now  bollywood is making a new turn 100 cr.100 cr is a  new buzz word in bollywood. 3 idiots:Highest grosser of Bollywood till date Since the release of 3 idiots this buzzword has started.3 idiots has done a business of 202 cr highest by an Indian movie.This led to creation of 100 cr clubs.Every big budget film is now thinking a business of 100 cr.The latest entry into this club is Rowdy rathore and there are movies like Bodyguard and also Dabangg etc.So is 100 cr the new mantra to drag audiences?

Infra on a Boost

Image
During this tough times where rupee is in a all time low(rupee depreciates) and also US has recorded very less employment opportunities.There  are lot of uncertainities and risks involved in the market.Stock markets are sluggish which leads to very less revenues.Many companies are in spree of cutting down costs.Any sector one can take there is huge emphasis on cutting down costs. Companies are finding out cheaper,better and simpler solutions in order to deal with problems.But during this tough times also e commerce companies and many other companies  are performing well and new concepts/business models are coming up.People’s purchasing power is also increasing .This leads them to building  newer houses and newer office places.Mall culture in all cities is also growing .More supermarkets/hypermarkets are growing . So inorder to develop these buildings huge infrastructure is required.There are companies like DLF,Hiranandini,Mantri and  many other devlopers.There are so