Shah Rukh khan :A difficult act to understand
Shahrukh recently celebrated his 46th birthday.In this period he makes a super hero movie.To an extent he has not done justice.He invests heavy amount of money& nearly does very high promotion infact very expensive promotion .But the actual story line of ra.one is a completely a mixture of ironman ,batman & robot sequences.He nearly does 360 degree promotion for his movies.For ra.one he had opened a channel in youtube & official website (internet),launched ra.one video game partnership with sony & playstation,ra.one meal partnership with mcdoanlds and virtually in every television channel the hype created by chamak challo & akon singing it. He has his own production company Red chillies entertainment which I consider a masterstroke where many actors followed with their own production houses.His second master stroke is owning Ipl Kolkata team but some controversy created during promotion of his team was a blunder I would consider.His decision of hosting kbc & Kya aap panchvi pass tez hain was a blunder I wold consier.The way Mr.Amitabh bachchan hosts the show its difficult to imitate .He thought as people liked his Don remake same way he would be loved with KBC remake but that was not to be.Leaving that SRK endorses many brands .One of his recent interviews I would consider a super masterstoke where he endorsed all brands without taking any money.Mark his words what he says
“I wake up to the beep of my Tag Heuer, check my Nokia phone for alerts, get the signals
from Bharti Airtel, switch on my Videocon plasma TV, write notes with my Linc pen, wear my luxuriously Cozy vest, call for my Hyundai Santro,admire my glossy Nerolac wall & then gobble
up my Emami chyawanprash to give me energy,”he proclaimed in one breathless spiel.
SRK is a tough act to follow, he is difficult to understand but nation loves him and also world loves him.Looking forward for some more masterstokes
Comments
Post a Comment